Press Releases

Press Release

The purpose of this service is to produce World Wide Web press exposure for your commercial information. Whether you want to launch a new product, share a success story of your business or update your company details, this information can be published on major news websites and industry related sources. This action not just creates valuable internet-based publicity but also becomes a key factor in your SE ranking facilitation.

Online Publicity for any type of business becomes another ‘must’ factor in e-marketing campaigns and directly affects the SEO factor. It is a powerful strategy for generating leads, sales and building web traffic. Press release distribution generates publicity and reaches potential buyers at the right moment, when they are searching for your type of service or product. A press release also stays archived for a long period of time.

A successful combination of online public relations and SEO requires knowledge, experience and skill, which GWS offers you in addition to other e-marketing strategic solutions.

We can help you prepare and distribute your press release in the most efficient way. GWS uses top of the line newswire distributors such as PR Web, which has a variety of channels to deliver your press release to your target audience segments:
• Your press release is distributed through more than 100,000 media outlets, industry analysts, freelance journalists and newsrooms.
• Yahoo News, Google News and other news search engines pick up your press release. There is an optional inclusion with other web portals such as Yahoo, AltaVista, AlltheWeb.
• Your press release is distributed through syndicated network news feeds. It is also promoted via blogging technology and news standards like XML, OPML, ATOM, RSS, and NewsML.
• Your press release is indefinitely archived, which gets over 4.5 million pages views a month. Using our Press Release service also offers you a Tracking option, which provide necessary data to measure results and refine subsequent press releases. You can monitor how many people click on your headline to read your release, which news search engine they were using, what search terms they were using, and more.

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